Transforming Businesses through Strategy, Design & Sustainability.
Smart strategies.
Meaningful experiences.
Sustainable impact.
I help businesses and organisations create impactful, sustainable solutions by aligning strategy, design and technology. Sustained in a design thinking approach and humanity-centred design for complex problem-solving, I foster innovation that drives meaningful change. I thrive on transforming complexity into opportunity, ensuring sustainable growth.
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With a foundation in Engineering, Business Administration, and Design Thinking, I bridge the gap between technical efficiency, strategic growth, and human-centred innovation. My career has been shaped by multidisciplinary problem-solving, helping organisations navigate complex challenges through a blend of structured methodology, right mindsets and creative adaptability.
I have worked internationally across Europe, LATAM, and APAC, bringing global perspectives to strategy, design, and digital transformation projects.
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I bring a holistic approach to strategy, design, and transformation, ensuring businesses stay ahead in dynamic environments. My expertise spans across:
✅ Service & Experience Design – Crafting human-centred services that enhance business efficiency and customer engagement.
✅ Digital Transformation & Change Leadership – Implementing technology driven solutions that align with organisational needs and foster sustainable adoption.
✅ Innovation & Complex Problem-Solving – Leveraging design thinking and systems thinking to develop impactful strategies.
✅ Operational Excellence & Strategic Growth – Optimising processes, improving workflows, and aligning business objectives with real-world needs.
✅ Sustainability & Future-Proofing – Ensuring organisations stay adaptable by embedding sustainable practices into strategy and execution. -
I have worked across diverse industries and global markets (Europe, LATAM, APAC), applying strategic insights and humanity-centred solutions in:
🔹 Technology & Digital Services – Supporting companies in service innovation and digital transformation.
🔹 Financial Services & Fintech – Enhancing financial products, compliance, and customer experience.
🔹 Public Sector & Defence – Leading digital change for government and national institutions.
🔹 Crypto & Blockchain – Exploring emerging technologies and decentralised systems.
🔹 Mining & Industrial Operations – Driving process efficiency and sustainable innovation in resource-heavy industries.
🔹 Healthcare & Life Sciences – Improving patient and provider experiences through service design and technology.
🔹 Retail & Consumer Goods – Transforming customer experiences with digital and operational strategies.
🔹 Education & EdTech – Implementing learning-driven solutions in higher education and digital learning platforms.
🔹 Startups & Innovation Ecosystems – Helping early-stage and high-growth companies scale through strategic design.
🔹 Consulting & Business Strategy – Driving transformation for global organisations.